Page 94 - Malaysian Dietary Supplement Industry Status and Outlook Report 2019-2020 Preview
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Figure 5.7: Recommendations by the The Malaysian dietary supplements
Malaysian Dietary Supplements Industry to industry is poised for greater export
Accelerate Industry Growth. growth. We are presently still among
Source: Eigis Analysis. the leaders, if not the leader, within
the ASEAN market for dietary
supplements, and we should
capitalize on this to become a truly
global player.
In the previous section, the following domestic industry
challenges were presented and discussed:
• Low awareness among Malaysians on total quality
management to maintaining personal wellbeing.
• Lack of government focus on development of the
industry.
• Increasing prevalence of unregistered dietary
supplement products being illegally sold via online
channels.
• Reduced global competitiveness due to high costs of
doing business.
• Irresponsible, loosely made claims against the
consumption of dietary supplement products despite
the strict regulatory frameworks imposed on and
adhered by industry players.
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